Trantor Implements AEM for a Leading Apparel Brand in the United States

The client wanted to improve its digital presence and increase online conversion rate. They wanted to manage content for their multiple flagship sites and sub sites with little staff help, while ensuring high availability and performance.

In addition, the client also required to integrate payment methods and review & rating on their systems, along with requiring development of several other custom components.

Trantor migrated the client website to Adobe AEM platform, and integrated with it several third party applications.

The team personalized the customer experience based on navigation profiles and past purchases, ensuring enhancement of the overall user experience.
Implemented a service-oriented architecture to allow more flexibility for non-technical staff to make changes to the website.
The website was developed in multiple languages to cater to global customers and teams
Custom components were developed for authors to display interactive content on the website, such as Product Registration Form, Gift Card, Order Status, Store Locator and more.

Monthly site visitor traffic up by 48% YoY
Improved global rank by 14K
Increased conversion rate by 20%