About Trantor:

Trantor is a technology services company focused on outsourced product development and digital re-engineering. Leveraging our CaptiveCoE™ engagement model, we operate as a seamless extension of our client’s teams to provide rapid scalability with predictable budgets. Founded in 2012, Trantor has worked with customers across Tech, FinTech, Media & Cybersecurity industries. We have centers in the US, India, Canada, and Costa Rica. We are consistently rated as the #1 employer in the region with the ability to attract and retain technical talent. Our commitment to excellence and impactful results has translated to long-term relationships and value for our clients and solution partners.                                                                                                                                       

Job Description:
We are looking for a skilled Eloqua Specialist with 3-5 years of experience in marketing automation to join our team. The ideal candidate will have hands-on expertise in Eloqua, with a strong understanding of digital marketing automation, and customer journey optimization. Basic knowledge on Sales Force or similar CRM is preferred. This role requires a detail-oriented, tech-savvy individual who can manage and execute multi-channel marketing automation campaigns, drive engagement, and improve lead conversion rates. The candidate should be comfortable working in a highly matrixed global organization and possess excellent account management and problem-solving skills.

Job Role & Responsibilities:

• Design, build, and execute multi-channel marketing automation campaigns using Eloqua.
• Develop and optimize lead nurturing, onboarding, and re-engagement campaigns.
• Implement trigger-based campaigns based on behavioral and profile data changes.
• Utilize email, SMS, and social ads for multi-channel marketing automation.
• Monitor campaign performance and provide data-driven insights for optimization.
• Manage and track leads and contacts within Salesforce or similar CRM.
• Ensure proper integration and data flow between Eloqua and CRM systems.
• Conduct data hygiene and segmentation to improve targeting and conversion.
• Collaborate with cross-functional teams in a highly matrixed organization.
• Manage project workflows and timelines using Wrike, Workfront, or Jira.
• Communicate with stakeholders to align on marketing automation goals and execution.
• Use JavaScript, HTML, and diagramming software to enhance campaign assets.
• Leverage Excel for data analysis, reporting, and campaign tracking.
• Analyze customer interactions and optimize automation strategies to enhance engagement.
• Continuously test and improve email performance, segmentation, and personalization.
• Troubleshoot Eloqua-related issues and implement best practices for campaign success.
• Act as a tech-savvy marketer, proactively identifying opportunities for automation improvements.
• Stay updated on marketing automation trends and share insights with the team.
  
  

Skills Required
Bachelor’s degree in Marketing, Business, Computer Science, or a related field.
3-5 years of hands-on experience with Eloqua in a marketing automation role.
Basic knowledge of Salesforce or any other CRM system.
Strong understanding of lead nurturing, segmentation, and multi-channel automation.
Intermediate proficiency in Excel, JavaScript, HTML, and diagram software.
Analytical mindset with a passion for customer journey optimization, testing, and Eloqua and Salesforce certifications (preferred).
Strong written and verbal communication skills with the ability to collaborate across teams.