Implementation & Analytics Specialist
navneetkaur | Updated: July 23, 2025
About Trantor
Trantor is a technology services company focused on outsourced product development and digital re-engineering. Leveraging our CaptiveCoE™ engagement model, we operate as a seamless extension of our clients’ teams to provide rapid scalability with predictable budgets. Founded in 2012, Trantor has worked with customers across Tech, FinTech, Media & Cyber Security industries. We have centers in the US, India, Canada, and Costa Rica. We are consistently rated as the #1 employer in the region with the ability to attract and retain technical talent. Our commitment to excellence and impactful results has translated to long-term relationships and value for our clients and solution partners Please visit us at: https://trantorinc.com
Job Description
We are seeking a highly skilled Implementation & Analytics Specialist to support our marketing and product teams by ensuring accurate analytics implementation, robust QA processes, and insightful reporting. This role is critical in enabling data-driven decision-making through end-to-end campaign tagging, analytics setup, and performance analysis. The ideal candidate has hands-on experience with Google Analytics 4 (GA4), Segment.io, and a keen eye for quality assurance in a fast-paced digital environment.
Role & Responsibilities:
- Execute day-to-day analytics implementation and maintenance tasks (BAU).
- Partner with product teams during new launches to ensure analytics readiness.
- Collaborate with marketing teams to implement and validate campaign tracking.
- Perform rigorous QA of tagging implementations using tools such as GA4 DebugView, browser DevTools, and Segment’s event debugger.
- Support business needs with dashboard configuration and ad hoc analysis.
- Identify data gaps and inconsistencies; work to resolve them proactively.
- Maintain and enforce tagging strategy documentation and governance standards.
- Communicate analytics setup, data flow, and findings clearly across technical and non-technical stakeholders.
Required Skills
- 5+ years of experience in digital analytics implementation and reporting.
- Proven expertise in GA4 setup, including event tracking, custom dimensions, and user properties.
- Strong knowledge of Segment.io for event tracking, transformations, and data routing.
- Hands-on experience with QA methodologies for analytics (debugging, validation, testing tools).
- Working familiarity with tag management platforms (e.g., GTM, Adobe Launch) is a plus.
- Solid understanding of marketing analytics and user behavior tracking.
- Excellent communication, documentation, and stakeholder management skills.
- Ability to work cross-functionally with internal and external teams.
Tools & Technologies
- Google Analytics 4 (GA4)
- io
- Google Tag Manager (GTM)
- Chrome Developer Tools
- Excel / Google Sheets
- Debugging extensions (e.g., GA4 Debugger, Tag Assistant)
Optional Skills
- Experience with performance and load testing.
- Familiarity with Agile/Scrum development methodologies.
- Knowledge of version control systems such as Git.
- Experience with CI/CD tools and practices.